Build - B1 Websites and lead engines

Website plus lead engine

A fast, lightweight website built to be found: search, answer, and generative engine friendly, with warm-lead capture wired in from day one, so interest becomes conversations.

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Overview

A website built to capture and follow up leads, not just to look good. The site, the CRM pipeline, and the inquiry follow-up automation are designed and built as one system.

The site itself is engineered for speed and kept lightweight, and built to be found: search, answer, and generative engine friendly from the first page, with analytics in place so you can see where enquiries actually come from.

What is included (9)

A 10 to 15 page website, designed and built
A lead form that feeds straight into a CRM
Inquiry follow-up automation: email, then a call prompt
A lead-source dashboard, so sources are visible
Basic SEO and analytics (GA4) set up
Technical and local SEO setup
Google Business Profile optimisation
AI search visibility basics (GEO and AEO)
One landing page for a single offer, up to 6 sections, when a campaign needs it

How it runs

Start with a conversation
We agree what the site has to do: who it serves, what it offers, and what an enquiry is worth.
Scope in writing
Pages, capture points, and the follow-up flow are confirmed in writing before the build.
Build in stages
Design, build, and the CRM wiring happen in stages, with your approval at each gate.
Your review
You review the working site, not a picture of it. Corrections are made before launch.
Go live, then measure
The site launches with the dashboard live, so the first month of enquiries is visible from day one.

Where it starts

Starts with the full Website + Lead Engine build. When one offer needs a page first, we start smaller: a Lead Page Sprint, one landing page wired into the same follow-up engine.

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Questions

How does an engagement start?

With an introduction and a conversation. Tell us the problem first; we will tell you plainly whether this is the right service for it, and what it would take. For this service, it starts with a conversation about what the site has to do.

How is the work priced?

Scope and price are agreed in writing, in an engagement letter, before work starts. Prices are set per engagement, because the work is custom. There is no checkout page, and there are no surprise invoices.

What is built as one system?

The website, a lead form that feeds straight into a CRM, and inquiry follow-up automation: email, then a call prompt. A lead-source dashboard shows where enquiries come from.

Can we start with one landing page?

Yes. When one offer needs a page first, the build starts smaller with a Lead Page Sprint: one landing page, up to 6 sections, wired into the same follow-up engine.